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CBS Executive Degrees

CBS Executive Degrees

Shared platform across the CBS Executive Degrees

  • Services

    • UX/UI Design
    • Development
    • Digital advisory
  • Technologies

    • Umbraco Cloud
    • Next.js
  • Collaborators

    • NoA Connect

We helped CBS design and build a unified platform that brings the areas of Executive Degrees together in order to create personalised and relevant communication for existing and potential new students.

"NoA has complete control over the professional competences. But what sets NoA apart from many other agencies is their dedication. We find that NoA wants CBS to be a success just as much as we do. The collaboration feels like working side by side with colleagues towards the same goal. We appreciate that very much!"

Iben Rein Waldorff, HD Director

How can we optimise communication and use 
of data at CBS executive degree programs?

Challenge

CBS faced the challenge of improving communication and data processing efficiency for its executive degrees to establish a seamless communication strategy for stakeholders.

The goal was to create a unified website approach that supports segmented program areas, ensures consistency in digital campaigns, and prioritises a user-friendly experience for content management while emphasising support for internal processes and aiming to increase sales.

Platform design that unifies CBS's executive degrees

Solution

The solution involved close collaboration with Program Directors to prioritise navigation and information on a shared platform for CBS's executive degrees.

We used a "layering" strategy to organise content from the main site tunneling through areas, ​​education types and eventually specific courses. The modular design, Umbraco Cloud CMS, and integrations empower content creators, providing a cohesive user experience and a high-performing setup with Next.js on Microsoft Azure.
This transition unifies executive degrees, moving from individual sites to a single shared platform.